alter eco
Alter Eco is a food company dedicated to organic, fair trade, and sustainable products, with a primary focus on chocolate. Founded in France in 1998 and now headquartered in San Francisco, the brand emphasizes ethical sourcing and supports small-scale farmers through direct collaboration.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 15 of 24 Bay Area grocers. how many stores stock the brand.
38 products in the catalog. how deep the product line is (saturating).
spans 2 categories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are Alter Eco (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as Alter Eco · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to Alter Eco in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
every Alter Eco product in stock, cheapest first.
Sold at
Find Alter Eco online
Where to find Alter Eco · Bay Area
Opportunities
New doors · no Alter Eco in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show Alter Eco· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Alter Eco Dark Burnt Caramel Organic Chocolate · its most-distributed SKU (11 doors) in Chocolate Candies, the biggest opening. The closest open door is Andronico's Community Markets · 5 rivals already on that shelf.
