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The grocery shelf-visibility index for the San Francisco Bay Area · who owns each aisle, how brands are positioned, and where the whitespace is. Measured, not paid. Free.

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real prices, real simple. measured from public storefronts and normalized per unit. figures update as we re-measure.

The Aisle Co is a subsidiary of McGovern Measurement Company, an enterprise shelf-measurement firm serving brands and capital allocators.

Bitters Lab · shelf presence & positioning · The Aisle Company

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brand

Bitters Lab

Bitters Lab is an emerging brand · 9 products in the catalog, not yet seen at a tracked Bay Area grocer.

emerging brand · 9 products in catalog · not yet at a tracked Bay Area retailer

The lineup

the full Bitters Lab lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.

Charred Cedar & Currant

not on SF shelves yet

Barrel Aged Apricot Vanilla

not on SF shelves yet

Rhubarb & Sea Salt

not on SF shelves yet

Blueberry Cardamom

not on SF shelves yet

not on SF shelves yet

not on SF shelves yet

not on SF shelves yet

Classic Cocktail Kit

not on SF shelves yet

Aromatic Bitters

not on SF shelves yet