del real
Del Real is a grocery brand specializing in dried fruits and desserts, with a focus on organic products. Their offerings include organic Medjool dates and coconut date rolls, catering to consumers seeking natural and wholesome snack options.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 17 of 24 Bay Area grocers. how many stores stock the brand.
17 products in the catalog. how deep the product line is (saturating).
spans 8 categories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are Del Real (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as Del Real · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to Del Real in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
every Del Real product in stock, cheapest first.
Sold at
Find Del Real online
Where to find Del Real · Bay Area
Opportunities
New doors · no Del Real in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show Del Real· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Del Real Foods Organic Corn Thins, Original · its most-distributed SKU (10 doors) in Crackers, the biggest opening. The closest open door is Sprouts Farmers Market · 4 rivals already on that shelf.
