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The grocery shelf-visibility index for the San Francisco Bay Area · who owns each aisle, how brands are positioned, and where the whitespace is. Measured, not paid. Free.

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real prices, real simple. measured from public storefronts and normalized per unit. figures update as we re-measure.

The Aisle Co is a subsidiary of McGovern Measurement Company, an enterprise shelf-measurement firm serving brands and capital allocators.

Expo Bazaar · shelf presence & positioning · The Aisle Company

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Expo Bazaar

Expo Bazaar is an emerging brand · 33 products in the catalog, not yet seen at a tracked Bay Area grocer.

emerging brand · 33 products in catalog · not yet at a tracked Bay Area retailer

The lineup

the full Expo Bazaar lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.

Organic Cloves 3.53 oz Pack of 24

not on SF shelves yet

Organic Cinnamon 3.53 oz Pack of 24

not on SF shelves yet

Organic Chana Dal 4 lbs Pack of 6

not on SF shelves yet

Organic Biryani Basmati Rice 10 lbs Pack of 4

not on SF shelves yet

Organic Groundnut Oil 1 Litre Pack of 12

not on SF shelves yet

Organic Black Mustard 7 oz Pack of 24

not on SF shelves yet

Organic Red Rajma 4 lbs Pack of 6

not on SF shelves yet

Organic Rajma Chitra 4 lbs Pack of 6

not on SF shelves yet

Organic Urad Dal Whole White (Gota) 4 lbs Pack of 6

not on SF shelves yet

Organic Ragi Flour 4 lbs Pack of 6

not on SF shelves yet

Organic Idli Rice 10 lbs Pack of 4

not on SF shelves yet

Organic Sonamasuri Brown Rice 4 lbs Pack of 6

not on SF shelves yet

Organic Bajra Flour 4 lbs Pack of 10

not on SF shelves yet

Organic Masoor Malka Split 4 lbs Pack of 6

not on SF shelves yet

Organic Turmeric Powder 7 oz Pack of 24

not on SF shelves yet

Organic Besan 3 lbs Pack of 6

not on SF shelves yet

Organic Kabuli Chana 4 lbs Pack of 6

not on SF shelves yet

Organic Cinnamon Powder 7 oz Pack of 24

not on SF shelves yet

Organic Toor Dal 4 lbs Pack of 6

not on SF shelves yet

Organic Kala Chana 4 lbs Pack of 6

not on SF shelves yet

Organic Jowar Flour 4 lbs Pack of 6

not on SF shelves yet

Organic Mustard Oil 1 Litre Pack of 12

not on SF shelves yet

Organic Red Chilly Powder 7 oz Pack of 24

not on SF shelves yet

Organic Jaggery Powder 2 lbs Pack of 10

not on SF shelves yet

Organic Coriander Powder 7 oz Pack of 24

not on SF shelves yet

Organic Fenugreek 7 oz Pack of 24

not on SF shelves yet

Organic Moong Whole 4 lbs Pack of 6

not on SF shelves yet

Organic Urad Black Whole 4 lbs Pack of 6

not on SF shelves yet

Organic Coriander Whole 3.53 oz Pack of 24

not on SF shelves yet

Organic Moong Dal Green Split 4 lbs Pack of 6

not on SF shelves yet

Organic White Sonamasuri Rice 10 lbs Pack of 4

not on SF shelves yet

Organic Rice Flour 4 lbs Pack of 6

not on SF shelves yet

Organic Moong Dal Yellow Split 4 lbs Pack of 6

not on SF shelves yet