fage
FAGE is an international dairy company known for its authentic Greek strained yogurt, which is made using fresh milk and live active cultures. Founded in 1926 in Athens, Greece, the brand has expanded its offerings to include a variety of cheeses and ice creams, all while maintaining a commitment to natural ingredients.
Shelf presence
Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.
carried in 3 of 3 San Francisco grocers. how many stores stock the brand.
18 products in the catalog. how deep the product line is (saturating).
spans 1 aisle. how many aisles the brand plays in (saturating).
~10% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 36% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.
Where it owns shelf
each bar is the % of that aisle's SKUs that are Fage (full bar = 100% of the shelf), grouped by department.
The lineup
every Fage product in stock, cheapest first.
