gorton's
Gorton's runs 27 products across 2 categories, stocked in 10 of 24 Bay Area grocers. Its biggest footprint is seafood, at 5% of the shelf. A mid-tier presence · Brand Power 45/100.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 10 of 24 Bay Area grocers. how many stores stock the brand.
27 products in the catalog. how deep the product line is (saturating).
spans 2 categories · 5 subcategories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are Gorton's (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as Gorton's · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to Gorton's in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
every Gorton's product in stock, cheapest first.
Sold at
Find Gorton's online
Where to find Gorton's · Bay Area
Opportunities
Grow where it's already stocked
Bay Area stores already carrying Gorton'sthat meaningfully merchandise other categories it sells but isn't in here yet · ranked by open categories. A door already won, with room on adjacent shelves.
