häagen-dazs
Häagen-Dazs is a renowned American ice cream brand established in 1960, known for its super-premium ice cream made with high butterfat content and no artificial ingredients. The brand emphasizes quality sourcing, using ingredients like Belgian chocolate and Madagascar vanilla, and is committed to sustainability in its packaging.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 12 of 24 Bay Area grocers. how many stores stock the brand.
85 products in the catalog. how deep the product line is (saturating).
spans 2 categories · 5 subcategories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are Häagen-dazs (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as Häagen-dazs · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
The lineup
every Häagen-dazs product in stock, cheapest first.
Sold at
Find Häagen-dazs online
Where to find Häagen-dazs · Bay Area
Opportunities
New doors · no Häagen-dazs in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show Häagen-dazs· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Häagen-Dazs Butter Pecan Ice Cream · its most-distributed SKU (11 doors) in Ice Cream Tubs, the biggest opening. The closest open door is Luke's Local · 3 rivals already on that shelf.
