hotpot queen
Hotpot Queen offers a diverse range of Sichuan-inspired culinary products that bring the bold flavors of the region to the kitchen. Its offerings include spicy and crunchy chili crisps, savory mushroom and Sichuan hotpot soup bases, and quick-preparation noodle dishes, all crafted with authentic ingredients like Sichuan peppercorns and a variety of mushrooms. Each product is designed to deliver a convenient and flavorful dining experience, free from MSG and preservatives, catering to those seeking vegan and gluten-free options.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 6 of 24 Bay Area grocers. how many stores stock the brand.
10 products in the catalog. how deep the product line is (saturating).
spans 3 categories · 4 subcategories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are Hotpot Queen (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as Hotpot Queen · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to Hotpot Queen in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
the full Hotpot Queen lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.
Sold at
Find Hotpot Queen online
Where to find Hotpot Queen · Bay Area
19 storefronts across 6 grocers carry it · tap a pin to open the store.
Opportunities
New doors · no Hotpot Queen in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show Hotpot Queen· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Hotpot Queen Spicy Hotpot Noodles · its most-distributed SKU (5 doors) in Instant Noodles, the biggest opening. The closest open door is Berkeley Bowl · 4 rivals already on that shelf.
