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The grocery shelf-visibility index for the San Francisco Bay Area · who owns each aisle, how brands are positioned, and where the whitespace is. Measured, not paid. Free.

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real prices, real simple. measured from public storefronts and normalized per unit. figures update as we re-measure.

The Aisle Co is a subsidiary of McGovern Measurement Company, an enterprise shelf-measurement firm serving brands and capital allocators.

Mizuba Tea Company · shelf presence & positioning · The Aisle Company

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Mizuba Tea Company

Mizuba Tea Company is an emerging brand · 7 products in the catalog, not yet seen at a tracked Bay Area grocer.

emerging brand · 7 products in catalog · not yet at a tracked Bay Area retailer

The lineup

the full Mizuba Tea Company lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.

Organic Signature Matcha

not on SF shelves yet

Yame Signature Matcha

not on SF shelves yet

Organic Hojicha Powder

not on SF shelves yet

Shirakawa Ceremonial Matcha Green Tea

not on SF shelves yet

Tsuyuhikari Matcha Green Tea

not on SF shelves yet

Yama Matcha Green Tea

not on SF shelves yet

Yorokobi Organic Matcha Green Tea

not on SF shelves yet