my/mochi
My/Mochi is a brand specializing in mochi ice cream, a unique dessert that combines soft, chewy mochi dough with creamy ice cream. The brand offers a variety of flavors, including classic options like Strawberry and Cookies & Cream, as well as innovative choices like Dubai Chocolate Style. My/Mochi aims to provide a joyful snacking experience with its texturally unique and flavorful frozen treats.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 11 of 24 Bay Area grocers. how many stores stock the brand.
17 products in the catalog. how deep the product line is (saturating).
spans 3 categories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are My/mochi (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as My/mochi · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to My/mochi in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
every My/mochi product in stock, cheapest first.
Sold at
Find My/mochi online
Where to find My/mochi · Bay Area
Opportunities
New doors · no My/mochi in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show My/mochi· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with My/Mochi Ice Cream Strawberry · its most-distributed SKU (7 doors) in Mochi, the biggest opening. The closest open door is Berkeley Bowl · 3 rivals already on that shelf.