olipop
Olipop is an innovative American beverage company that specializes in prebiotic sodas aimed at enhancing digestive health. Founded in 2018 and based in Oakland, California, Olipop has rapidly grown in the functional beverage market, offering a variety of flavors that combine taste with health benefits.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 22 of 24 Bay Area grocers. how many stores stock the brand.
44 products in the catalog. how deep the product line is (saturating).
spans 3 categories · 4 subcategories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are Olipop (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as Olipop · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to Olipop in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
every Olipop product in stock, cheapest first.
Sold at
Find Olipop online
Where to find Olipop · Bay Area
Opportunities
New doors · no Olipop in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show Olipop· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with OLIPOP Prebiotic Soda, Classic Root Beer · its most-distributed SKU (19 doors) in Probiotic Soda, the biggest opening. The closest open door is Target · 1 rival already on that shelf.
