Reading the shelf…
Pacific Foods is a U.S.-based brand founded in 1987, specializing in organic and natural food products. Headquartered in Tualatin, Oregon, the brand is known for its commitment to sustainable and ethical sourcing practices, offering a variety of organic broths, soups, and plant-based beverages.
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 19 of 24 Bay Area grocers. how many stores stock the brand.
93 products in the catalog. how deep the product line is (saturating).
spans 12 categories · 18 subcategories. how many categories the brand plays in (saturating).
each bar is the % of that category's SKUs that are Pacific Foods (full bar = 100% of the shelf), grouped by department.
the brands crowding the same categories as Pacific Foods · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
every Pacific Foods product in stock, cheapest first.








































Bay Area grocers where neither the digital catalog nor our shelf photos show Pacific Foods· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Pacific Foods Organic Unsweetened Almond Milk · its most-distributed SKU (13 doors) in Almond Milk, the biggest opening. The closest open door is Safeway · 1 rival already on that shelf.
~5% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 36% of same-category rivals. where it sits on price vs category peers · context, not scored into Brand Power.
41 storefronts across 19 grocers carry it · tap a pin to open the store.
already on that shelf: campbell's
absence = seen in neither the grocer's digital catalog nor our shelf photos (90 days); assortments move. fit reads the shelf, not the buying office — see route notes.
Bay Area stores already carrying Pacific Foodsthat meaningfully merchandise other categories it sells but isn't in here yet · ranked by open categories. A door already won, with room on adjacent shelves.
open here: Canned Chili, Coconut Milk, Instant Soup · +7 more
open here: Almond Milk, Canned Chili, Cashew Milk · +5 more
open here: Bone Broth, Canned Chili, Canned Soup · +5 more
open here: Canned Chili, Coconut Milk, Other Broths · +4 more
open here: Canned Chili, Instant Soup, Oat Milk · +4 more
open here: Almond Milk, Beef Broth, Canned Chili · +4 more
open = the store meaningfully carries that category (real depth, not a token SKU) and Pacific Foods sells it elsewhere but has no SKU here.