Rustichella d'Abruzzo is an esteemed Italian pasta manufacturer founded in 1924, known for its artisanal production methods that include using bronze dies and slow drying techniques. The brand emphasizes local and organic sourcing, particularly through its Primograno project, which collaborates with local farmers to cultivate high-quality durum wheat in Abruzzo.
Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.
carried in 3 of 3 San Francisco grocers. how many stores stock the brand.
28 products in the catalog. how deep the product line is (saturating).
spans 6 aisles. how many aisles the brand plays in (saturating).
~7% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 56% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.
each bar is the % of that aisle's SKUs that are Rustichella D'Abruzzo (full bar = 100% of the shelf), grouped by department.
every Rustichella D'Abruzzo product in stock, cheapest first.



























