sanzo
Sanzo is an American beverage brand that specializes in Asian-inspired sparkling waters, founded in 2019 by Filipino-American Sandro Roco. The brand is committed to using real fruit for flavoring, without added sugars or artificial ingredients, offering a range of authentic flavors like lychee, calamansi, and yuzu with ginger.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 16 of 24 Bay Area grocers. how many stores stock the brand.
13 products in the catalog. how deep the product line is (saturating).
spans 2 categories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are Sanzo (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as Sanzo · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to Sanzo in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
every Sanzo product in stock, cheapest first.
Sold at
Find Sanzo online
Where to find Sanzo · Bay Area
Opportunities
New doors · no Sanzo in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show Sanzo· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Sanzo Lychee Tropical Berry Flavored Sparkling Water · its most-distributed SKU (15 doors) in Sparkling Water, the biggest opening. The closest open door is Mill Valley Market · 5 rivals already on that shelf.
