Reading the shelf…
Seapoint Farms is a food brand specializing in healthy, plant-based snacks and vegetables, particularly known for its edamame products. The brand offers a variety of edamame options, including frozen, shelled, and dry roasted, as well as other plant-based snacks like lentils and seaweed crisps. Seapoint Farms focuses on providing nutritious and delicious products to support a healthy lifestyle.
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 17 of 24 Bay Area grocers. how many stores stock the brand.
12 products in the catalog. how deep the product line is (saturating).
spans 2 categories · 3 subcategories. how many categories the brand plays in (saturating).
each bar is the % of that category's SKUs that are Seapoint Farms (full bar = 100% of the shelf), grouped by department.
the brands crowding the same categories as Seapoint Farms · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
closest to Seapoint Farms in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
every Seapoint Farms product in stock, cheapest first.












Bay Area grocers where neither the digital catalog nor our shelf photos show Seapoint Farms· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Seapoint Farms Dry Roasted Edamame, Sea Salt · its most-distributed SKU (7 doors) in Other Snacks, the biggest opening. The closest open door is Mill Valley Market · 1 rival already on that shelf.
~0% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 30% of same-category rivals. where it sits on price vs category peers · context, not scored into Brand Power.
36 storefronts across 17 grocers carry it · tap a pin to open the store.
already on that shelf: biena
absence = seen in neither the grocer's digital catalog nor our shelf photos (90 days); assortments move. fit reads the shelf, not the buying office — see route notes.
Bay Area stores already carrying Seapoint Farmsthat meaningfully merchandise other categories it sells but isn't in here yet · ranked by open categories. A door already won, with room on adjacent shelves.
open here: Fettuccine Pasta, Other Snacks, Spaghetti Pasta
open here: Fettuccine Pasta, Other Snacks, Spaghetti Pasta
open here: Fettuccine Pasta, Other Snacks, Spaghetti Pasta
open here: Fettuccine Pasta, Other Snacks, Spaghetti Pasta
open here: Fettuccine Pasta, Other Snacks, Spaghetti Pasta
open here: Fettuccine Pasta, Other Snacks, Spaghetti Pasta
open = the store meaningfully carries that category (real depth, not a token SKU) and Seapoint Farms sells it elsewhere but has no SKU here.