so delicious
So Delicious is a brand specializing in dairy-free food and beverages, offering a wide range of products including frozen desserts, yogurt alternatives, creamers, and beverages. All products are certified vegan and Non-GMO Project verified, catering to those seeking plant-based and allergen-friendly options. The brand is known for its innovative use of plant-based ingredients like coconut milk, cashew milk, and oat milk to create delicious alternatives to traditional dairy products.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 20 of 24 Bay Area grocers. how many stores stock the brand.
54 products in the catalog. how deep the product line is (saturating).
spans 7 categories · 9 subcategories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are So Delicious (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as So Delicious · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to So Delicious in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
every So Delicious product in stock, cheapest first.
Sold at
Find So Delicious online
Where to find So Delicious · Bay Area
Opportunities
New doors · no So Delicious in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show So Delicious· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with So Delicious Coconut Milk Yogurt Alternative, Unsweetened Plain, 24 oz · its most-distributed SKU (5 doors) in Dairy-Free Yogurt, the biggest opening. The closest open door is The Epicurean Trader · 1 rival already on that shelf.
