Reading the shelf…
Tartuflanghe specializes in gourmet truffle products, offering a diverse range of items that capture the authentic taste of Italian truffles. From freeze-dried black and white truffles to truffle-infused sauces and oils, its offerings are designed to enhance a variety of culinary creations. With a focus on quality and innovation, Tartuflanghe provides chefs and food enthusiasts with versatile ingredients that bring the luxurious essence of truffles to both everyday meals and sophisticated dishes.
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 3 of 24 Bay Area grocers. how many stores stock the brand.
92 products in the catalog. how deep the product line is (saturating).
spans 1 category. how many categories the brand plays in (saturating).
each bar is the % of that category's SKUs that are Tartuflanghe (full bar = 100% of the shelf), grouped by department.
the brands crowding the same categories as Tartuflanghe · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
closest to Tartuflanghe in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
the full Tartuflanghe lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.








































9 storefronts across 3 grocers carry it · tap a pin to open the store.
Bay Area grocers where neither the digital catalog nor our shelf photos show Tartuflanghe· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with TartufLanghe Truffle Chips Patatine con Tartufo · its most-distributed SKU (3 doors) in Potato Chips, the biggest opening. The closest open door is Woodlands · 5 rivals already on that shelf.
~0% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 93% of same-category rivals. where it sits on price vs category peers · context, not scored into Brand Power.
already on that shelf: kettle brand, the good crisp company, boulder canyon
absence = seen in neither the grocer's digital catalog nor our shelf photos (90 days); assortments move. fit reads the shelf, not the buying office — see route notes.