Reading the shelf…
Tasteful Selections® is a U.S.-based brand that specializes in bite-sized baby potatoes, offering both conventional and organic varieties. Founded in 2010 by multi-generational potato farmers, the brand is known for its quick cook times and flavor versatility.
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 15 of 24 Bay Area grocers. how many stores stock the brand.
17 products in the catalog. how deep the product line is (saturating).
spans 1 category. how many categories the brand plays in (saturating).
each bar is the % of that category's SKUs that are Tasteful Selections® (full bar = 100% of the shelf), grouped by department.
closest to Tasteful Selections® in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
every Tasteful Selections® product in stock, cheapest first.
















~0% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 43% of same-category rivals. where it sits on price vs category peers · context, not scored into Brand Power.
32 storefronts across 15 grocers carry it · tap a pin to open the store.