the lucky ox
The Lucky Ox offers a range of Asian American craft sodas that draw inspiration from nostalgic flavors and are designed for modern drinking experiences. Each beverage is thoughtfully crafted with a balance of acidity, sweetness, bitterness, and texture, creating a complex flavor profile reminiscent of cocktails. With options like Matcha Lemonade, Pandan Coconut, Taiwanese Roasted Pineapple, and Vietnamese Salted Lemonade, The Lucky Ox delivers unique and refreshing alternatives to conventional sodas, ideal for a variety of occasions.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 5 of 24 Bay Area grocers. how many stores stock the brand.
9 products in the catalog. how deep the product line is (saturating).
spans 4 categories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are The Lucky Ox (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as The Lucky Ox · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to The Lucky Ox in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
the full The Lucky Ox lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.
Sold at
Find The Lucky Ox online
Where to find The Lucky Ox · Bay Area
13 storefronts across 5 grocers carry it · tap a pin to open the store.
Opportunities
New doors · no The Lucky Ox in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show The Lucky Ox· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with The Lucky Ox Vietnamese Salted Lemonade Sparkler · its most-distributed SKU (4 doors) in Sparkling Juice, the biggest opening. The closest open door is Gus's Community Market · 4 rivals already on that shelf.
