Yerba Madre, formerly known as Guayakí Yerba Mate, is a prominent brand specializing in organic yerba mate beverages. Founded in 1996 and headquartered in California, the brand is recognized for its commitment to sustainability and social responsibility, achieving notable certifications such as Regenerative Organic Certified® Gold and B Corporation status.
Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.
carried in 2 of 3 San Francisco grocers. how many stores stock the brand.
17 products in the catalog. how deep the product line is (saturating).
spans 2 aisles. how many aisles the brand plays in (saturating).
~3% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 49% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.
each bar is the % of that aisle's SKUs that are Yerba Madre Organic Yerba Mate (full bar = 100% of the shelf), grouped by department.
every Yerba Madre Organic Yerba Mate product in stock, cheapest first.
















