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Yerba Madre Organic Yerba Mate logo
brand

yerba madre organic yerba mate

Yerba Madre, formerly known as Guayakí Yerba Mate, is a prominent brand specializing in organic yerba mate beverages. Founded in 1996 and headquartered in California, the brand is recognized for its commitment to sustainability and social responsibility, achieving notable certifications such as Regenerative Organic Certified® Gold and B Corporation status.

48
brand power
17
products
2
aisles
2
grocers
$4.40
avg price

Shelf presence

Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.

DistributionDepthReachLeadershipPremium
48
brand power / 100
Distribution · 30% of score67/100

carried in 2 of 3 San Francisco grocers. how many stores stock the brand.

Depth · 25% of score76/100

17 products in the catalog. how deep the product line is (saturating).

Reach · 20% of score28/100

spans 2 aisles. how many aisles the brand plays in (saturating).

Leadership · 25% of score13/100

~3% average share on the shelves it competes on. how dominant it is where it shows up.

Premium · context only49/100

priced above 49% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.

Where it owns shelf

each bar is the % of that aisle's SKUs that are Yerba Madre Organic Yerba Mate (full bar = 100% of the shelf), grouped by department.

Beverages17 SKUs · 2 aisles
Tea
6% of shelf16 SKUs
Juices
1% of shelf1 SKU

The lineup

every Yerba Madre Organic Yerba Mate product in stock, cheapest first.

Sold at