zab's
Zab's specializes in creating hot sauces and hot honey that highlight the unique slow burn of Datil Peppers. With offerings like the sweet heat of Zab's Hot Honey and the distinct flavors of the Original and St. Augustine Style Hot Sauces, the brand provides versatile options for enhancing the taste of various dishes. Each product is crafted with carefully selected ingredients to ensure a memorable flavor experience.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 5 of 24 Bay Area grocers. how many stores stock the brand.
7 products in the catalog. how deep the product line is (saturating).
spans 2 categories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are Zab's (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as Zab's · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to Zab's in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
the full Zab's lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.
Sold at
Where to find Zab's · Bay Area
13 storefronts across 5 grocers carry it · tap a pin to open the store.
Opportunities
New doors · no Zab's in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show Zab's· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Zab's Hot Honey · its most-distributed SKU (1 door) in Honey, the biggest opening. The closest open door is Berkeley Bowl · 5 rivals already on that shelf.
