Bay Area · 20 grocers · Leader-led
the baking soda aisle
Bay Area's baking soda aisle is a competitive shelf with clear leaders: 62 products from 10 brands across 20 grocers. arm & hammer owns the most shelf · 70% of SKUs, ahead of karlin foods. Store brands hold 3%. The shelf leans dairy-free · 2% of SKUs carry that claim. Verdict: leader-led · a clear front-runner, but not yet a lock (opportunity 70/100).
62
products
10
brands
$3.06
avg price
$0.11-$0.31 /fl oz
typical range
More in Baking Supplies
Who owns the shelf
brands by share of the baking soda shelf.
How it's positioned
Market structure
43
medBrand competition
how many brands compete
56
medVariety of offers
how differentiated the shelf is
29
lowTop-brand grip
how much a few brands dominate
70
highLaunch whitespace
room for a new brand
store-brand share: 3% · scores 0-100.
Top products
the baking soda products in the most Bay Area grocers · widest distribution first.
Bob's Red Mill Baking Soda
$2.5912 grocers
Arm & Hammer Baking Soda
$1.5910 grocers
Karlin Foods Pure Baking Soda
$1.799 grocers
Arm & Hammer Baking Soda
$1.096 grocers
Arm & Hammer Pure Baking Soda
$3.095 grocers
Arm & Hammer Fridge-N-Freezer Baking Soda
$1.794 grocers
Best Yet Baking Soda
$1.792 grocers
FIELD DAY Baking Soda
$2.492 grocers
Sprouts 100% Pure Baking Soda
$0.991 grocer
Good & Gather Baking Soda
$0.991 grocer