San Francisco · 1 grocers · Niche

the bay leaves aisle

San Francisco's bay leaves aisle is a niche shelf with only a handful of brands: 2 products from 1 brands across 1 grocer. jacobs farm owns the most shelf — 100% of SKUs. The shelf leans organic — 50% of SKUs carry that claim. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 51/100).

2
products
1
brands
$5.29
avg price
$5.29–$5.29
typical range

More in Spices & Seasonings

Who owns the shelf

brands by share of the bay leaves shelf.

jjacobs farm
100% of shelf2 SKUs

How it's positioned

the claims products on this shelf lead with — share of SKUs carrying each.

Organic
50%

Market structure

5
low
Brand competition
how many brands compete
2
low
Variety of offers
how differentiated the shelf is
100
high
Top-brand grip
how much a few brands dominate
51
med
Launch whitespace
room for a new brand

store-brand share: 0% · scores 0–100.

More aisles

how we measure.prices & assortment are collected from public storefronts of San Franciscogrocers, deduped to distinct products, and normalized to a per-unit price from each product's parsed size. market-structure scores come from brand shares. figures update as we re-measure. full methodology →