Scanning the aisle…
Bay Area's campanelle pasta aisle is a competitive shelf with clear leaders: 23 products from 5 brands across 13 grocers. flour + water owns the most shelf · 100% of SKUs. The shelf leans dairy-free · 4% of SKUs carry that claim. Verdict: leader-led · a clear front-runner, but not yet a lock (opportunity 66/100).
brands by share of the campanelle pasta shelf.
the claims products on this shelf lead with · share of SKUs carrying each.
store-brand share: 0% · scores 0-100.
the campanelle pasta products in the most Bay Area grocers · widest distribution first.




