Scanning the aisle…
Bay Area's canned chili aisle is a competitive shelf with clear leaders: 174 products from 21 brands across 21 grocers. stagg country brand owns the most shelf · 37% of SKUs, ahead of hormel. Store brands hold 1%. The shelf leans dairy-free · 1% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 72/100).
brands by share of the canned chili shelf.
every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.
All stores combined.
store-brand share: 1% · scores 0-100.
the canned chili products in the most Bay Area grocers · widest distribution first.










the claims products on this shelf lead with · share of SKUs carrying each.