Scanning the aisle…
Bay Area's canned refried beans aisle is a competitive shelf with clear leaders: 190 products from 16 brands across 20 grocers. rosarita owns the most shelf · 84% of SKUs, ahead of la preferida. Store brands hold 3%. The shelf leans plant-based · 4% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 65/100).
brands by share of the canned refried beans shelf.
store-brand share: 3% · scores 0-100.
the canned refried beans products in the most Bay Area grocers · widest distribution first.










the claims products on this shelf lead with · share of SKUs carrying each.