Scanning the aisle…
Bay Area's canned salmon aisle is a fragmented shelf spread across many brands: 82 products from 16 brands across 21 grocers. wildfish cannery owns the most shelf · 43% of SKUs. Store brands hold 5%. The shelf leans dairy-free · 4% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 71/100).
brands by share of the canned salmon shelf.
the claims products on this shelf lead with · share of SKUs carrying each.
store-brand share: 5% · scores 0-100.
the canned salmon products in the most Bay Area grocers · widest distribution first.









