aisle
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San Francisco · 3 grocers · Niche

the canned white beans aisle

San Francisco's canned white beans aisle is a niche shelf with only a handful of brands: 5 products from 3 brands across 3 grocers. jovial owns the most shelf — 40% of SKUs, ahead of maiaorganic. The shelf leans organic — 40% of SKUs carry that claim. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 63/100).

5
products
3
brands
$5.47
avg price
$3.39–$6.89
typical range

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Who owns the shelf

brands by share of the canned white beans shelf.

jovial
40% of shelf2 SKUs
mmaiaorganic
40% of shelf2 SKUs
pprogresso
20% of shelf1 SKU

How it's positioned

the claims products on this shelf lead with — share of SKUs carrying each.

Organic
40%
Minimally Processed
20%

Market structure

15
low
Brand competition
how many brands compete
40
med
Variety of offers
how differentiated the shelf is
36
med
Top-brand grip
how much a few brands dominate
63
med
Launch whitespace
room for a new brand

store-brand share: 0% · scores 0–100.

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how we measure.prices & assortment are collected from public storefronts of San Franciscogrocers, deduped to distinct products, and normalized to a per-unit price from each product's parsed size. market-structure scores come from brand shares. figures update as we re-measure. full methodology →