Bay Area · 14 grocers · Contested🌡️ heat 60 · WARM
the cashew butter aisle
Bay Area's cashew butter aisle is a fragmented shelf spread across many brands: 49 products from 15 brands across 14 grocers. octonuts owns the most shelf · 42% of SKUs, ahead of fix & fogg. Store brands hold 8%. The shelf leans organic · 2% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 75/100).
49
products
15
brands
$15.21
avg price
$0.79-$2.01 /oz
typical range
More in Nut Butters
Who owns the shelf
brands by share of the cashew butter shelf.
Brand positioning
every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.
scale
Color:indulgentbetter-for-you
Size:total brand reach (SKUs across all aisles)
1 omitted (no image)All stores combined.
Market structure
57
medBrand competition
how many brands compete
46
medVariety of offers
how differentiated the shelf is
11
lowTop-brand grip
how much a few brands dominate
75
highLaunch whitespace
room for a new brand
store-brand share: 8% · scores 0-100.
Top products
the cashew butter products in the most Bay Area grocers · widest distribution first.
Artisana Nut Butter, Raw Cashew
$16.696 grocers
Fix & Fogg Creamy Cashew Butter, No Added Sugar
$12.195 grocers
Once Again Nut Butter Cashew Butter, Organic
$12.195 grocers
Octonuts Sea Salt Caramel Cashew Butter
$11.994 grocers
Octonuts Pure Creamy Cashew Butter
$11.994 grocers
Umyum Classic Dairy Free Cashew Butter
$7.393 grocers
Artisana Nut Butter, Raw Cashew
$2.392 grocers
Once Again Cashew Butter, Organic, Creamy, Unsweetened
$16.692 grocers
Sprouts Organic Creamy & Unsalted Cashew Butter
$9.491 grocer
Sprouts Unsalted & Unsweetened Creamy Cashew Butter
$9.991 grocer
