Scanning the aisle…
Bay Area's champagne vinegar aisle is a competitive shelf with clear leaders: 47 products from 10 brands across 18 grocers. kimberley owns the most shelf · 50% of SKUs, ahead of sparrow lane. The shelf leans organic · 2% of SKUs carry that claim. Verdict: greenfield · wide open · room for a new brand (opportunity 84/100).
brands by share of the champagne vinegar shelf.
every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.
All stores combined.
store-brand share: 0% · scores 0-100.
the champagne vinegar products in the most Bay Area grocers · widest distribution first.










the claims products on this shelf lead with · share of SKUs carrying each.