Which cider brand owns the most shelf in San Francisco?

golden state cider, with 39% of the shelf across 6 brands total.

How is the cider shelf positioned in San Francisco?

13% of products lead with "Gluten-Free", followed by Low-Carb (4%). Store brands hold 0% of the shelf.

Is there whitespace for a new cider brand in San Francisco?

Greenfield — opportunity scores 70/100 across 6 brands and 3 grocers.

aislewho's winning the shelf

all markets›Cider

San Francisco · 3 grocers · Greenfield

the cider aisle

San Francisco's cider aisle is a competitive shelf with clear leaders: 23 products from 6 brands across 3 grocers. golden state cider owns the most shelf — 39% of SKUs, ahead of far west cider. The shelf leans gluten-free — 13% of SKUs carry that claim. Verdict: greenfield — wide open — room for a new brand (opportunity 70/100).

products

brands

$10.22

avg price

$4.89–$21.39

typical range

Zoom in

this aisle breaks into 1 sub-categories — open one for its own shelf report.

Hard Ciders · 19

Who owns the shelf

brands by share of the cider shelf.

39% of shelf9 SKUs

22% of shelf5 SKUs

17% of shelf4 SKUs

9% of shelf2 SKUs

9% of shelf2 SKUs

aartifact cider project

4% of shelf1 SKU

How it's positioned

the claims products on this shelf lead with — share of SKUs carrying each.

Gluten-Free

13%

Low-Carb

Weight Management

Brand positioning

every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.

store

scale

Color:no dominant segmentation on this shelf

Size:total brand reach (SKUs across all aisles)

price normalized per fl oz (sizes vary)

All stores combined. Tap a store to see who wins its shelf.

Market structure

low

Brand competition

how many brands compete

med

Variety of offers

how differentiated the shelf is

low

Top-brand grip

how much a few brands dominate

high

Launch whitespace

room for a new brand

store-brand share: 0% · scores 0–100.

More aisles

Cheese Chips Candy Yogurt Tea Condiments Spices Coffee

how we measure.prices & assortment are collected from public storefronts of San Franciscogrocers, deduped to distinct products, and normalized to a per-unit price from each product's parsed size. market-structure scores come from brand shares. figures update as we re-measure. full methodology →