Scanning the aisle…
Bay Area's coconut milk aisle is a competitive shelf with clear leaders: 110 products from 16 brands across 19 grocers. thai coco owns the most shelf · 100% of SKUs. Store brands hold 1%. The shelf leans organic · 5% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 68/100).
brands by share of the coconut milk shelf.
the claims products on this shelf lead with · share of SKUs carrying each.
store-brand share: 1% · scores 0-100.
the coconut milk products in the most Bay Area grocers · widest distribution first.









