the coconut products aisle
Bay Area's coconut products aisle is a competitive shelf with clear leaders: 171 products from 19 brands across 19 grocers. native forest owns the most shelf · 44% of SKUs, ahead of thai kitchen. Store brands hold 5%. The shelf leans vegan · 7% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 62/100).
Zoom in
this aisle breaks into 1 sub-categories · open one for its own shelf report.
Who owns the shelf
brands by share of the coconut products shelf.
Brand positioning
every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.
All stores combined.
Market structure
store-brand share: 5% · scores 0-100.
Top products
the coconut products products in the most Bay Area grocers · widest distribution first.
