Bay Area · 11 grocers · Contested❄️ heat 31 · COOL
the deli beef aisle
Bay Area's deli beef aisle is a fragmented shelf spread across many brands: 25 products from 13 brands across 11 grocers. buddig owns the most shelf · 100% of SKUs. Store brands hold 16%. Verdict: contested · real competition, no single winner (opportunity 67/100).
25
products
13
brands
$9.61
avg price
$1.39-$18.64
typical range
More in Deli Meats
Who owns the shelf
brands by share of the deli beef shelf.
How it's positioned
the claims products on this shelf lead with · share of SKUs carrying each.
no positioning claims tagged on this shelf yet.
Market structure
51
medBrand competition
how many brands compete
43
medVariety of offers
how differentiated the shelf is
10
lowTop-brand grip
how much a few brands dominate
67
highLaunch whitespace
room for a new brand
store-brand share: 16% · scores 0-100.
Top products
the deli beef products in the most Bay Area grocers · widest distribution first.
Oscar Mayer Deli Fresh Slow Roasted Roast Beef Sliced Sandwich Lunch Meat
$4.993 grocers
Hillshire Farm Ultra Thin Sliced Roast Beef Sandwich Meat, 7 oz
$5.993 grocers
Niman Ranch Uncured Roast Beef
$9.493 grocers
Brooklyn Cured Bresaola
$11.792 grocers
Buddig Beef
$1.391 grocer
Good & Gather Roast Beef Ultra-thin Deli Slices
$4.591 grocer
Boar's Head London Broil Roast Beef
$5.751 grocer
Land O’Frost Bistro Favorites Beef, Roast
$5.991 grocer
Dietz & Watson London Broil Roast Beef
$6.991 grocer
Signature SELECT Roast Beef, Thin Sliced
$7.991 grocer