Bay Area · 10 grocers · Leader-led
the dog digestive care aisle
Bay Area's dog digestive care aisle is a competitive shelf with clear leaders: 14 products from 6 brands across 10 grocers. nummy tum-tum owns the most shelf · 67% of SKUs, ahead of vital planet. Verdict: leader-led · a clear front-runner, but not yet a lock (opportunity 71/100).
14
products
6
brands
$12.29
avg price
$0.25-$5.11 /oz
typical range
More in Dog Health
Who owns the shelf
brands by share of the dog digestive care shelf.
Brand positioning
every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.
All stores combined.
Market structure
28
lowBrand competition
how many brands compete
51
medVariety of offers
how differentiated the shelf is
37
medTop-brand grip
how much a few brands dominate
71
highLaunch whitespace
room for a new brand
store-brand share: 0% · scores 0-100.
Top products
the dog digestive care products in the most Bay Area grocers · widest distribution first.
Nummy Tum-Tum Organic Pumpkin Pet Food Supplement
$3.508 grocers
Weruva Pumpkin Patch Up Dog & Cat Food Supplement Pouches
$1.691 grocer
no image
NaturesPlus Furbaby Digestive Support
$21.091 grocer
NaturVet Advanced Probiotics & Enzymes, Soft Chews for Dogs
$23.391 grocer
Vital Planet Flora Dog Daily Probiotic, Powder
$28.891 grocer
Vital Planet Flora Dog Daily Probiotic Chewable Tablet, Beef Flavored
$28.891 grocer
no image
Healthaid Pet Probio Chewable Tablets
$32.991 grocer