San Francisco · 2 grocers · Niche
the duck fat aisle
San Francisco's duck fat aisle is a niche shelf with only a handful of brands: 3 products from 2 brands across 2 grocers. mary's owns the most shelf — 67% of SKUs, ahead of red duck. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 68/100).
3
products
2
brands
$14.72
avg price
$13.89–$16.39
typical range
Who owns the shelf
brands by share of the duck fat shelf.
How it's positioned
the claims products on this shelf lead with — share of SKUs carrying each.
no positioning claims tagged on this shelf yet.
Market structure
11
lowBrand competition
how many brands compete
19
lowVariety of offers
how differentiated the shelf is
56
medTop-brand grip
how much a few brands dominate
68
highLaunch whitespace
room for a new brand
store-brand share: 0% · scores 0–100.