Bay Area · 2 grocers · Contested
the facial mists aisle
Bay Area's facial mists aisle is a fragmented shelf spread across many brands: 7 products from 6 brands across 2 grocers. royal sense owns the most shelf · 100% of SKUs. Verdict: contested · real competition, no single winner (opportunity 69/100).
7
products
6
brands
$19.92
avg price
$2.61-$10.57 /fl oz
typical range
More in Skin Care
Who owns the shelf
brands by share of the facial mists shelf.
How it's positioned
the claims products on this shelf lead with · share of SKUs carrying each.
no positioning claims tagged on this shelf yet.
Market structure
28
lowBrand competition
how many brands compete
43
medVariety of offers
how differentiated the shelf is
18
lowTop-brand grip
how much a few brands dominate
69
highLaunch whitespace
room for a new brand
store-brand share: 0% · scores 0-100.
Top products
the facial mists products in the most Bay Area grocers · widest distribution first.
Heritage Store Rosewater
$8.491 grocer
Royal Sense Organic Bulgarian Rose Water
$13.991 grocer
Alteya Organics Flower Water
$15.291 grocer
Heritage Store Rosewater & Glycerin
$17.691 grocer
Fat And The Moon Face Mist Sage And Rose
$19.591 grocer
100% PURE Rose Water Face Mist
$21.091 grocer
Evanhealy Sonoma Rose Petal Hydrosoul
$43.291 grocer