Bay Area · 14 grocers · Niche❄️ heat 11 · COOL
the flax seeds aisle
Bay Area's flax seeds aisle is a niche shelf with only a handful of brands: 25 products from 4 brands across 14 grocers. Store brands hold 4%. The shelf leans blood-sugar aware · 4% of SKUs carry that claim. Verdict: niche · a boutique shelf · only a handful of brands (opportunity 54/100).
25
products
4
brands
$4.97
avg price
$0.21-$0.82 /oz
typical range
More in Seeds
Who owns the shelf
brands by share of the flax seeds shelf.
How it's positioned
the claims products on this shelf lead with · share of SKUs carrying each.
Blood-Sugar Aware
4%
Market structure
20
lowBrand competition
how many brands compete
38
medVariety of offers
how differentiated the shelf is
72
highTop-brand grip
how much a few brands dominate
54
medLaunch whitespace
room for a new brand
store-brand share: 4% · scores 0-100.
Top products
the flax seeds products in the most Bay Area grocers · widest distribution first.
Bob's Red Mill Whole Brown Flaxseed, Raw
$2.4910 grocers
Bob's Red Mill Brown Flaxseeds, Organic
$4.094 grocers
Bob's Red Mill Golden Flaxseed
$2.693 grocers
Bob's Red Mill Golden Flaxseeds, Organic
$4.893 grocers
Spectrum Organic Whole Premium Flaxseed Dietary Supplement
$13.392 grocers
Arrowhead Mills Organic Flax Seed, 16 Oz Bag
$4.991 grocer
O Organics Brown Flaxseed
$5.991 grocer