Bay Area · 9 grocers · Contested🌡️ heat 63 · WARM
the french bread aisle
Bay Area's french bread aisle is a fragmented shelf spread across many brands: 29 products from 11 brands across 9 grocers. bordenave's owns the most shelf · 46% of SKUs, ahead of franco american. Store brands hold 21%. Verdict: contested · real competition, no single winner (opportunity 67/100).
29
products
11
brands
$6.52
avg price
$2.64-$10.09
typical range
More in Bread
Who owns the shelf
brands by share of the french bread shelf.
How it's positioned
Market structure
46
medBrand competition
how many brands compete
35
medVariety of offers
how differentiated the shelf is
12
lowTop-brand grip
how much a few brands dominate
67
highLaunch whitespace
room for a new brand
store-brand share: 21% · scores 0-100.
Top products
the french bread products in the most Bay Area grocers · widest distribution first.
La Brea Loaf, French
$6.094 grocers
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Bordenave's Sliced French Bread
$6.092 grocers
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Bordenave's Sliced Sour Grnd French Bread
$6.092 grocers
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Bordenaves Bakery Sour French Bread
$6.092 grocers
CUNEO BAKERY, INC Pesto Focaccia
$7.192 grocers
Sacramento Baking Company French Bread
$8.492 grocers
Sprouts Sliced French Bread
$2.501 grocer
Sprouts French Bread
$2.501 grocer
Signature SELECT French Bread
$2.691 grocer
Crest Hill Bakery Classic French Bread
$2.691 grocer