Bay Area · 12 grocers · Contested🔥 heat 77 · HOT
the frozen cauliflower aisle
Bay Area's frozen cauliflower aisle is a competitive shelf with clear leaders: 29 products from 8 brands across 12 grocers. Store brands hold 14%. The shelf leans dairy-free · 7% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 67/100).
29
products
8
brands
$5.16
avg price
$0.37-$0.70 /oz
typical range
More in Frozen Vegetables
Who owns the shelf
brands by share of the frozen cauliflower shelf.
How it's positioned
the claims products on this shelf lead with · share of SKUs carrying each.
Dairy-Free
7%
Gluten-Free
7%
Vegan
7%
Vegetarian
7%
Organic
3%
Market structure
36
medBrand competition
how many brands compete
44
medVariety of offers
how differentiated the shelf is
20
lowTop-brand grip
how much a few brands dominate
67
highLaunch whitespace
room for a new brand
store-brand share: 14% · scores 0-100.
Top products
the frozen cauliflower products in the most Bay Area grocers · widest distribution first.
Cascadian Farm Organic Frozen Riced Cauliflower
$5.496 grocers
Green Giant Cauliflower Riced Veggies
$3.994 grocers
Stahlbush Island Farms Cauliflower
$4.993 grocers
Green Giant Riced Veggies Cauliflower With Lemon & Garlic
$3.992 grocers
WOODSTOCK Organic Cauliflower Florets
$5.292 grocers
Essential Everyday Cauliflower Florets
$2.791 grocer
Sprouts Organic Riced Cauliflower
$2.991 grocer
Sprouts Mashed Cauliflower with Garlic
$2.991 grocer
Green Giant Cauliflower and Cheese Sauce
$3.091 grocer
Green Giant Riced Veggie, Cilantro Lime
$3.991 grocer