Scanning the aisle…
Bay Area's frozen samosas aisle is a competitive shelf with clear leaders: 50 products from 6 brands across 14 grocers. sukhi's indian owns the most shelf · 97% of SKUs, ahead of nana's kitchen. The shelf leans plant-based · 2% of SKUs carry that claim. Verdict: leader-led · a clear front-runner, but not yet a lock (opportunity 84/100).
brands by share of the frozen samosas shelf.
the claims products on this shelf lead with · share of SKUs carrying each.
store-brand share: 0% · scores 0-100.
the frozen samosas products in the most Bay Area grocers · widest distribution first.








