San Francisco's harissa paste aisle is a niche shelf with only a handful of brands: 5 products from 3 brands across 3 grocers. les moulins mahjoub owns the most shelf — 40% of SKUs, ahead of zwïta. The shelf leans plant-based — 60% of SKUs carry that claim. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 72/100).
brands by share of the harissa paste shelf.
the claims products on this shelf lead with — share of SKUs carrying each.
store-brand share: 0% · scores 0–100.