Bay Area · 10 grocers · Contested🌡️ heat 39 · WARM
the hazelnuts aisle
Bay Area's hazelnuts aisle is a fragmented shelf spread across many brands: 22 products from 10 brands across 10 grocers. freddy guy's filberts owns the most shelf · 44% of SKUs, ahead of hummingbird, nourishment with integrity. Store brands hold 23%. The shelf leans organic · 5% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 68/100).
22
products
10
brands
$9.95
avg price
$1.27-$3.25 /oz
typical range
More in Nuts
Who owns the shelf
brands by share of the hazelnuts shelf.
Market structure
43
medBrand competition
how many brands compete
38
medVariety of offers
how differentiated the shelf is
12
lowTop-brand grip
how much a few brands dominate
68
highLaunch whitespace
room for a new brand
store-brand share: 23% · scores 0-100.
Top products
the hazelnuts products in the most Bay Area grocers · widest distribution first.
Arroyo Seco Filberts/Hazelnuts
$5.393 grocers
Laurel Foods Hazelnut Kernels
$6.792 grocers
Gus's Whole Blanched Filbert Hazelnut
$8.892 grocers
Hummingbird, Nourishment With Integrity Organic Hazel Munch
$12.192 grocers
no image
Hummingbird Roasted Salted Organic Hazelnuts
$14.092 grocers
Open Nature Chopped Hazelnuts
$4.691 grocer
Laurel's Rosemary Garlic Hazelnuts
$6.791 grocer
no image
Laurel's Sweet & Salty Hazelnuts
$7.491 grocer
Freddy Guy's Filberts Dry Roasted Hazelnuts
$9.691 grocer
Freddy Guy's Filberts Zesty Hazlenuts
$10.691 grocer