Scanning the aisle…
Bay Area's hemp seeds aisle is a competitive shelf with clear leaders: 44 products from 8 brands across 17 grocers. manitoba harvest owns the most shelf · 100% of SKUs. Store brands hold 9%. The shelf leans organic · 5% of SKUs carry that claim. Verdict: greenfield · wide open · room for a new brand (opportunity 85/100).
brands by share of the hemp seeds shelf.
the claims products on this shelf lead with · share of SKUs carrying each.
store-brand share: 9% · scores 0-100.
the hemp seeds products in the most Bay Area grocers · widest distribution first.









