Scanning the aisle…
Bay Area's ice aisle is a competitive shelf with clear leaders: 43 products from 9 brands across 14 grocers. arctic glacier owns the most shelf · 50% of SKUs. Store brands hold 2%. Verdict: contested · real competition, no single winner (opportunity 59/100).
this aisle breaks into 2 sub-categories · open one for its own shelf report.
brands by share of the ice shelf.
every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.
All stores combined.
store-brand share: 2% · scores 0-100.
the ice products in the most Bay Area grocers · widest distribution first.







the claims products on this shelf lead with · share of SKUs carrying each.
no positioning claims tagged on this shelf yet.