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San Francisco · 3 grocers · Niche

the ice cream bars aisle

San Francisco's ice cream bars aisle is a niche shelf with only a handful of brands: 6 products from 3 brands across 3 grocers. goodpop owns the most shelf — 50% of SKUs, ahead of alden’s organic. The shelf leans gluten-free — 33% of SKUs carry that claim. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 58/100).

6
products
3
brands
$8.27
avg price
$4.15–$9.69
typical range

More in Ice Cream

Who owns the shelf

brands by share of the ice cream bars shelf.

ggoodpop
50% of shelf3 SKUs
aalden’s organic
33% of shelf2 SKUs
ffloura
17% of shelf1 SKU

How it's positioned

the claims products on this shelf lead with — share of SKUs carrying each.

Gluten-Free
33%
Organic
33%
Plant-Based
17%
Seed-Oil-Free
17%
Vegetarian
17%

Market structure

15
low
Brand competition
how many brands compete
66
med
Variety of offers
how differentiated the shelf is
39
med
Top-brand grip
how much a few brands dominate
58
med
Launch whitespace
room for a new brand

store-brand share: 0% · scores 0–100.

More aisles

how we measure.prices & assortment are collected from public storefronts of San Franciscogrocers, deduped to distinct products, and normalized to a per-unit price from each product's parsed size. market-structure scores come from brand shares. figures update as we re-measure. full methodology →