all marketsSpices & SeasoningsLatin and Hispanic Seasoning Mixes
San Francisco · 3 grocers · Contested

the latin and hispanic seasoning mixes aisle

San Francisco's latin and hispanic seasoning mixes aisle is a fragmented shelf spread across many brands: 19 products from 8 brands across 3 grocers. simply organic owns the most shelf — 21% of SKUs, ahead of morton & bassett spices. The shelf leans gluten-free — 21% of SKUs carry that claim. Verdict: contested — real competition, no single winner (opportunity 57/100).

19
products
8
brands
$6.07
avg price
$2.29–$10.69
typical range

More in Spices & Seasonings

Who owns the shelf

brands by share of the latin and hispanic seasoning mixes shelf.

simply organic
21% of shelf4 SKUs
morton & bassett spices
16% of shelf3 SKUs
oaktown spice shop
16% of shelf3 SKUs
sspicely organics
11% of shelf2 SKUs
ttajín
11% of shelf2 SKUs
ggarden of eatin'
11% of shelf2 SKUs
siete
11% of shelf2 SKUs
ffrontera
5% of shelf1 SKU

How it's positioned

the claims products on this shelf lead with — share of SKUs carrying each.

Gluten-Free
21%
Organic
21%
Heart Health
5%
Plant-Based
5%
Vegan
5%

Brand positioning

every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.

scale
premium leadersmainstream leadersniche premiumvalue playersshare of shelfavg $/oz
Color:indulgentbetter-for-you
Size:total brand reach (SKUs across all aisles)
price normalized per oz (sizes vary)1 omitted (no oz size)

All stores combined. Tap a store to see who wins its shelf.

Market structure

36
med
Brand competition
how many brands compete
65
med
Variety of offers
how differentiated the shelf is
14
low
Top-brand grip
how much a few brands dominate
57
med
Launch whitespace
room for a new brand

store-brand share: 0% · scores 0–100.

More aisles

how we measure.prices & assortment are collected from public storefronts of San Franciscogrocers, deduped to distinct products, and normalized to a per-unit price from each product's parsed size. market-structure scores come from brand shares. figures update as we re-measure. full methodology →