Scanning the aisle…
Bay Area's meat snacks aisle is a fragmented shelf spread across many brands: 713 products from 99 brands across 23 grocers. archer owns the most shelf · 17% of SKUs, ahead of chomps. Store brands hold 1%. The shelf leans dairy-free · 5% of SKUs carry that claim. Verdict: fragmented · a crowded free-for-all with no clear structure (opportunity 55/100).
this aisle breaks into 1 sub-categories · open one for its own shelf report.
brands by share of the meat snacks shelf.
every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.
All stores combined.
store-brand share: 1% · scores 0-100.
the meat snacks products in the most Bay Area grocers · widest distribution first.










the claims products on this shelf lead with · share of SKUs carrying each.