Bay Area · 16 grocers · Leader-led❄️ heat 30 · COOL
the mirin aisle
Bay Area's mirin aisle is a competitive shelf with clear leaders: 24 products from 6 brands across 16 grocers. wan ja shan owns the most shelf · 89% of SKUs, ahead of takara mirin. Verdict: leader-led · a clear front-runner, but not yet a lock (opportunity 79/100).
24
products
6
brands
$9.67
avg price
$0.47-$2.05 /fl oz
typical range
More in Condiments
Who owns the shelf
brands by share of the mirin shelf.
How it's positioned
the claims products on this shelf lead with · share of SKUs carrying each.
no positioning claims tagged on this shelf yet.
Market structure
28
lowBrand competition
how many brands compete
37
medVariety of offers
how differentiated the shelf is
28
lowTop-brand grip
how much a few brands dominate
79
highLaunch whitespace
room for a new brand
store-brand share: 0% · scores 0-100.
Top products
the mirin products in the most Bay Area grocers · widest distribution first.
Kikkoman Rice Seasoning, Sweet Cooking
$4.797 grocers
Wan Ja Shan Mirin
$9.496 grocers
Ohsawa Organic Genuine Mirin
$10.994 grocers
Kikkoman Kotteri Mirin Style Sweet Cooking Seasoning
$3.492 grocers
Emperor's Kitchen Wine Cooking Mirin Japns
$11.191 grocer
Takara Mirin Gourmet Seasoning Sake
$12.991 grocer
Mitoku Organic Mikawa Mirin Sweet Rice Seasoning
$19.991 grocer