Scanning the aisle…
Bay Area's other condiments aisle is a fragmented shelf spread across many brands: 33 products from 16 brands across 16 grocers. flor de chile owns the most shelf · 40% of SKUs, ahead of marmite. The shelf leans dairy-free · 3% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 67/100).
brands by share of the other condiments shelf.
the claims products on this shelf lead with · share of SKUs carrying each.
store-brand share: 0% · scores 0-100.
the other condiments products in the most Bay Area grocers · widest distribution first.








